ONE-ON-ONE

Logo da Parceira

Bracell, as a global leader in dissolving pulp production, a benchmark in sustainability, and in full expansion, seeks to ensure that the growth of eucalyptus production occurs in balance with environmental conservation, especially considering biodiversity and ecosystem services. Bracell's One-for-One Commitment is a pioneering conservation initiative in the Brazilian pulp sector, launched in 2022, with the objective of protecting biodiversity by supporting conservation areas equal in size to the area of eucalyptus planted under the Company's management.

A pioneering initiative in the pulp and paper industry in Brazil.

Methodology

Bracell has established strategic partnerships with environmental agencies in São Paulo, Bahia, and Mato Grosso do Sul. The agreements established with the Forestry Foundation and the Mato Grosso do Sul Environmental Institute (IMASUL) have a duration of 10 years, reinforcing a long-term commitment. The actions and projects developed are built collaboratively between the parties, based on an impact strategy composed of five categories: Territorial protection and prevention and combating of forest fires; Restoration, monitoring, and management of biodiversity; Capacity building and environmental education; Stewardship program; and Technological innovation.

Environmental partnerships in São Paulo, Bahia, and Mato Grosso do Sul, lasting 10 years.

Results

The Commitment is already showing significant results: 98% of the target achieved by the end of 2024. In São Paulo, this represents more than 69,000 hectares in strategic areas of the Atlantic Forest and Cerrado biomes; and in Mato Grosso do Sul, more than 116,000 hectares in regions of high ecological importance. Bracell contributed to the operational structure for fighting fires, with the construction and maintenance of firebreaks in Conservation Units, training of firefighters, and donation of equipment. In addition, it created direct communication channels between the Bracell brigade team and the managers of the Conservation Units, using technology for monitoring and controlling fire outbreaks.

98% of the target achieved by 2024.

Supporting Material

Ícone link externo Bracell celebrates partnerships under the One-for-One Commitment and reinforces its support for the conservation of 112,000 hectares in São Paulo. Ícone link externo Bracell and the Government of Mato Grosso do Sul sign an agreement to protect native forests in the Pantanal region. Ícone link externo Forestry Foundation and Bracell renew commitment in São Paulo Ícone link externo Bracell and the São Paulo Forestry Foundation work together to protect Conservation Units.
Forest
AGRICULTURE ENERGY Industry INFRASTRUCTURE LIVESTOCK